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we will be professional, positive
and passionate about what we do.”
Key Account Management
show why Key Account Management is so critical to commercial success and is crucial to maintaining profit level.
What would happen if you lost your most valuable customer? Could your company survive without extreme pain?
Key account management has become very fashionable in recent years as businesses face the challenge of seeking or maintaining growth in increasingly competitive markets.
As markets mature, customers become more knowledgeable, and more powerful.
Many businesses believe that developing better relationships with key customers is crucial to maintaining profit levels.
Key account planning should be an integral part of strategic planning, but unfortunately many businesses fail to do this with disastrous consequences.
What is best practice and how can you adopt this for your business?
The course
- Will show why Key Account Management has become so
critical to commercial success. - Help you identify the key challenges.
- Show you how to successfully respond to the challenges.
- Will show you how to move effectively through
different stages of the relationship. - Will help you see how your customers see you, and
develop
their strategies for you. - Will show you best practice, and how you can plan
to
adapt this to your business. - Provide you with a toolkit to start planning for
success
within your own business.
Position your business at the cutting edge of Key Account Management
For more details or to book Mike
or Kevin call
01384 877 877
